Hong Kong
International Optical Fair

Santa Monica, showcased its latest 2024 collection at the Hong Kong International Optical Fair (HKIOF), which had the theme "Eyeing the Future." The event took place at the Hong Kong Convention and Exhibition Centre last month. With an emphasis on quality and innovative design, Santa Monica's new collection offers functional and durable products with exceptional craftsmanship. 

​

Santa Monica prioritizes customer comfort and has successfully merged modern aesthetics with timeless elegance in their offerings. This remarkable fair drew over 12,000 attendees from across the globe who were passionate about eyewear. The Santa Monica booth made a significant impression as visitors flocked to witness the brand's captivating catwalk show held conveniently within it. In addition, other prominent eyewear brands like BOLON, SANDRO, and MAJE also graced this grand exhibition that catered to diverse consumer preferences by offering a broad spectrum of choices.